Greentube Expands into South African Market with Sunbet

Greentube, in collaboration with Novomatic Africa, has launched its iGaming offerings in South Africa through a strategic partnership with Sunbet.

This move aims to enrich Sunbet’s gaming offerings by integrating Greentube’s extensive portfolio of slot titles directly onto its platform. Additionally, Sunbet plans to enhance player engagement through tailored retention tools and promotional campaigns under this new agreement.

Last year, Sunbet successfully introduced Pariplay’s Wizard Games titles to the South African market, further solidifying its position as a leading operator in the region.

Simon Gregory, CEO of Sunbet, expressed confidence in the partnership with Greentube, stating, “Greentube’s esteemed reputation ensures our players will enjoy top-tier content. We are committed to offering premium products, and Greentube’s slots will significantly contribute to our pursuit of excellence.”

For Greentube, this expansion marks the debut of Greentube Mynt, a new technology stack designed for gaming development, production, and distribution.

Recently, Greentube also launched in Ontario in collaboration with Caesars and secured a new content deal with NetBet. Markus Antl, Director of Global Sales and Key Account Management at Greentube, emphasized the significance of entering the South African market, stating, “Launching in South Africa is a milestone for Greentube, and partnering with Sunbet, a prestigious operator with extensive local expertise, is ideal. We look forward to introducing our games to a new audience and leveraging Greentube Mynt in this exciting venture.”